Strong Organizations Don't Fail Overnight... They Drift!
Helping leaders identify the small compromises, cultural shifts, & decisions that slowly move organizations away from success
Leadership Built on Experience. Lessons Built on Reality.
About John Dixon
John Dixon is a leadership consultant, speaker, and retired fire service leader with nearly 30 years of executive and operational leadership experience. He helps organizations strengthen culture, develop leaders, and prevent organizational drift before small problems become major failures.
What is DRIFT?
DRIFT: How Good Organizations Slowly Become Unsafe
John Dixon's new book explores how small deviations, repeated over time, can become accepted behavior and gradually change an organization's trajectory.
THE DRIFT FRAMEWORK
D — Deviations
Small departures from established standards, policies, expectations, or best practices.
R — Repeatedly
The deviation happens again and again. What was once an exception begins to feel routine.
I — Influence
Those repeated deviations begin influencing decisions, behaviors, expectations, and culture.
F — Future
The accumulated changes begin shaping what the organization will accept and tolerate going forward.
T — Trajectory
Eventually, the organization is operating in a different place than it originally intended.
In simple terms:
A deviation becomes a pattern. A pattern becomes accepted. What is accepted becomes normal. What becomes normal changes the organization's trajectory.
By the time DRIFT becomes obvious to everyone, it has usually been happening for a long time.
